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Put your brand in the hands of smartphone users with location-based messages

how it works




1.sign up

Choose from a selection of packages to suit your needs

2.Create campaign

Target your prospective audience exactly when and where you want

3.Drive traffic

Deliver mobile or physical traffic to your chosen destination

Proud to be Working With

key use cases

Hyper-local Targeting

Reach a local audience at the right time and place, defined down to relevant postcodes

App Download

Drive mobile installs to your app from a locally-defined audience

Appointment to Action

Use the timeliness of pinpoint to deliver prompts to action on specific days, hours and minutes

Event Promotion

Drive awareness of your event from within a local catchment area

Sales Promotion

Send sales vouchers or coupons direct to the mobiles of prospects in your area

Brand Awareness

Publicise your brand on your prospect’s smartphones – devices we check 150 times a day

Generate Footfall

Drive visits to your physical outlets from local residents or commuters

Drive to M-site

Generate locally targeted visitors to your mobile sites and offer pages

Amplify Other Channels

Use pinpoint to drive direct response from key local audiences in support of local print or posters

Unique Regional Reach

case studies

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Goal Time utilise pinpoint to drive ‘appointment to play’ traffic to their mobile site. The team target prospective users by relevant postcode in the immediate run-up to big featured matches.Campaigns have delivered strong cost per click and cost per depositor metrics with results 5 x more effective than their mobile display.

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MiniCabster worked with pinpoint to drive download of their taxi app in Manchester and saw results 16 times more effective than conventional banners; one in two users who interacted downloaded the app, cost per install was below £3 and MiniCabster picked up valuable business travellers as a result.

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Worldwide Timeshare Hypermarket have used pinpoint to target our audience whilst on vacation and upon their return. Matching targeting locations (Spain, UK, USA, Portugal) to relevant timeshare offers saw WTH achieve high CTRs and excellent metrics for a group of primarily first-time visitors to their site.

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Shrewsbury Flower Show, use pinpoint as part of a blended mix of regional print, display and mobile to drive footfall to their annual event in August. To build an event audience that ‘look like’ their prospective customer we worked with the client to target visitors to garden shows, fairs and National Trust properties during the preceding summer within 2 hours drive time. The campaign message served an early bird ticket discount and saw open rates in excess of 6%.

pricing plans

starter

£150

800 messages

£0.20 per additional message

Business hour team support

bronze

£300

2,000 messages

£0.145 per additional message

Business hour team support

silver

£500

4,000 messages

£0.12 per additional message

Business hour team support

gold

£1,000

10,000 messages

£0.095 per additional message

Business hour team support

Pay As You Go messages also available. For volume purchase options please contact us by clicking here

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